India is a massive country with huge diversities. There are so many tribal communities who specialize in producing world class artefacts, products, services, but because they inhabit extremely backward areas in the interior heartland of India, their products never reach the global audience who have the financial capability to truly appreciate these products. These tribal, these nomadic and de-notified communities chronically suffer from poverty, backwardness, malnutrition and lack of opportunities.
The CEI-Narmadeshwari Initiative is a collaboration between CEI and Narmadeshwari, a project by RISA, which is dedicated to empowering these tribal communities, these backward sections of India by providing them with a platform which will facilitate their products, their ancient skills, their services, their knowledge and wisdom to reach the global audience.
Narmadeshwari aims to make these products, ancient skills, services, knowledge and wisdom available to a global audience which will in turn lead to the holistic empowerment of these backward communities. This social, economic, political, intellectual and spiritual empowerment will lead to the birth of an enlightened India benefiting all of humanity.
Narmadeshwari is the brand that channelizes the entrepreneurial spirit, the entrepreneurial capabilities and innovation of the entire Society.